Just who do your customers think you are? : a guide to branding your organization
by
Deutsch, Jennifer.
Title
:
Just who do your customers think you are? : a guide to branding your organization
Just who do you think you are?
Author
:
Deutsch, Jennifer.
Personal Author
:
Deutsch, Jennifer.
Publication Information
:
Lansing, MI : Michigan Museums Association, ©2002.
Physical Description
:
iii, 43 pages : illustrations, forms ; 28 cm
General Note
:
The word "you" is crossed out of the title and replaced by "your customers" inserted with a caret.
Presented at Michigan Museums Association Conferences in June, 2002.
Subject Term
:
Museums -- Public relations -- Michigan.
Museums -- Michigan -- Marketing.
Nonprofit organizations -- Michigan -- Marketing.
Heritage tourism -- Michigan -- Marketing.
Tourism -- Michigan -- Marketing.
Added Author
:
Real, Tamara.
Added Corporate Author
:
Michigan Museums Association.
Bibliographical References
:
Includes bibliographical references (page 43).
Field 805
:
npmlib 980505 AM124 D48 ysh
| Library | Shelf Number | Item Barcode | Copy | Material Type | Status |
|---|
| NPM Library | AM124 D48 2002 | 980505 | 1 | B | *二館西文書一區 |