Writing for museums
由
Wallace, Margot A., 1941-
題名
:
Writing for museums
作者
:
Wallace, Margot A., 1941-
ISBN(國際標準書號)
:
9781442227637
9781442227644
主要作者
:
Wallace, Margot A., 1941-
出版資訊
:
Lanham : Rowman & Littlefield, c2014
稽核項
:
xii, 246 pages : illustrations ; 24 cm.
內容
:
Audio tours -- Blogs -- Brochures -- E-mail -- Education -- Environmental graphics -- Exhibition videos -- Guided tours -- Lectures -- Magazines -- Newsletters -- Pinterest, Twitter, and social media strategies -- Public relations -- Solicitation letter -- Store -- Survey questionnaires -- Volunteers -- Website -- YouTube -- Writing tips.
摘要
:
"Whether written by administrators, staffers, freelancers, or interns, words are delivered by people in your museums with the knowledge, to be interpreted by strangers. Your story is told everywhere, and with each narration it reinforces your brand; hopefully every single word reflects your brand. If you ever wished for a good writer, right on staff, ready to take on project, major or routine, here's the help you're looking for. Writing for Museums will help all staff who write better--and result in clearer communication with and education for--all your visitors"--Provided by publisher.
主題詞彙
:
Authorship.
Communication in museums.
Museum techniques.
Museum visitors.
Museums. -- Educational aspects.
Museums. -- Public relations.
Museums. -- Social aspects.
Narration (Rhetoric)
書目索引附錄等註
:
Includes bibliographical references (pages 231-240) and index.
登入號(微縮資料號)
:
npmlib 10602139 AM125 W35 st1
圖書館 | 書架號 | 館藏條碼 | 複本 | 資料類型 | 狀態 |
---|
故宮圖書館 | AM125 W35 2014 | 10602139 | 1 | *圖書 | *二館西文書一區 |