Marketing on a shoestring budget : a guide for small museums and historic sites
 
Pitel, Deborah, author.

題名
Marketing on a shoestring budget : a guide for small museums and historic sites
 
American Association for State and local history book series
 
American Association for State and Local History book series.

作者
Pitel, Deborah, author.

ISBN(國際標準書號)
9781442263505
 
9781442263512

主要作者
Pitel, Deborah, author.

稽核項
xvii, 165 pages ; 23 cm.

叢書
American Association for State and local history book series
 
American Association for State and Local History book series.

內容
Marketing basics -- Lay the foundation and build a brand -- Find your audience and make a plan -- Press releases, print media, radio, & tv -- Creating and maintaining a website -- Email newsletters, marketing, and Internet advertising -- Social media -- Social media platforms -- Blogging and business partnerships -- More marketing tips and tricks.

主題詞彙
Museums -- United States -- Marketing.
 
Museums -- Public relations -- United States.

書目索引附錄等註
Includes bibliographical references and index.

登入號(微縮資料號)
npmlib 10703418 AM11 P55 ysh


圖書館書架號館藏條碼複本資料類型狀態
故宮圖書館AM11 P55 2016107034181*圖書*二館西文書一區