Marketing on a shoestring budget : a guide for small museums and historic sites
由
Pitel, Deborah, author.
題名
:
Marketing on a shoestring budget : a guide for small museums and historic sites
American Association for State and local history book series
American Association for State and Local History book series.
作者
:
Pitel, Deborah, author.
ISBN(國際標準書號)
:
9781442263505
9781442263512
主要作者
:
Pitel, Deborah, author.
稽核項
:
xvii, 165 pages ; 23 cm.
叢書
:
American Association for State and local history book series
American Association for State and Local History book series.
內容
:
Marketing basics -- Lay the foundation and build a brand -- Find your audience and make a plan -- Press releases, print media, radio, & tv -- Creating and maintaining a website -- Email newsletters, marketing, and Internet advertising -- Social media -- Social media platforms -- Blogging and business partnerships -- More marketing tips and tricks.
主題詞彙
:
Museums -- United States -- Marketing.
Museums -- Public relations -- United States.
書目索引附錄等註
:
Includes bibliographical references and index.
登入號(微縮資料號)
:
npmlib 10703418 AM11 P55 ysh
圖書館 | 書架號 | 館藏條碼 | 複本 | 資料類型 | 狀態 |
---|
故宮圖書館 | AM11 P55 2016 | 10703418 | 1 | *圖書 | *二館西文書一區 |