Museums go International : new strategies, new business models
 
Amsellem, Rebecca, author.

題名
Museums go International : new strategies, new business models
 
Cultural Management and Cultural Policy Education Ser.,
 
Cultural management and cultural policy education ;

作者
Amsellem, Rebecca, author.

ISBN(國際標準書號)
9782807611603

主要作者
Amsellem, Rebecca, author.

出版資訊
Brussels : Peter Lang, c2019.

稽核項
223 pages : illustrations, maps ; 21 cm.

叢書
Cultural Management and Cultural Policy Education Ser., Vol. 5
 
Cultural management and cultural policy education ; v. 5.

摘要
Museums are increasingly developing international strategies to raise their profiles outside of their home markets. How can we define this trend? This book is based on a multiple correspondence analysis of a database populated by the results of a survey conducted by the author on international museums. The study reveals that museums fall into four categories regarding their internationalization strategies and can have two complementary international strategies: one geared toward economic profitability and one geared toward the preservation of heritage. However, traditional business models for museums are currently facing challenges from a decline in public subsidies, uncertainty surrounding private donations and stagnant ticket sales. The author argues that the internationalization of museums is having an impact on the historical models and is contributing to the evolution of these business models. Two case studies, of the Victoria & Albert Museum (London, UK) and the Musée des Arts et Métiers (Paris, France), provide particular insights into the international characteristics and practices of museums.

主題詞彙
Museum techniques.
 
Museums.

書目索引附錄等註
Includes bibliographical references.

登入號(微縮資料號)
npmlib 11100976 AM5 A47 os2 yh


圖書館書架號館藏條碼複本資料類型狀態
故宮圖書館AM5 A47 2019111009761*圖書*二館西文書一區